Open Houses Still Work. Here’s How to Actually Get People Through the Door.

Are open houses still one of the fastest ways to get new real estate clients?

Yes. When they are marketed correctly.

Open houses are still one of the most effective in-person lead generation tools we have. But most agents either wing it or repeat the same routine every weekend and hope traffic magically shows up. That is exactly why so many open houses feel quiet, awkward, and unproductive.

That is also why I built this class.

Why Most Open Houses Underperform

I see this all the time when I talk with agents:

• No real pre-marketing plan

• One Instagram post the morning of

• A few signs tossed out last minute

• No clear follow-up system afterward

When you rely on luck, you get random results. And random results do not build a business.

Open houses work best when you treat them like a mini marketing campaign, not a box you check off on the weekend.

What I’m Teaching in This Class

In Maximize Your Open House Traffic: Digital and Traditional Marketing Tactics, I break down exactly how I approach open houses so they drive real traffic and turn visitors into actual clients.

This is not theory. This is what I see working right now.

Here is what we cover.

A Real Pre-Marketing Plan

We start before the weekend even hits.

• When to start promoting your open house

• How to layer digital and neighborhood outreach

• What actually moves the needle versus what wastes time

The goal is simple. Make sure people know your open house is happening before you unlock the door.

Simple Social Content That Actually Gets Views

You do not need fancy videos or hours of editing.

I show you:

• What to post leading up to the open house

• How to talk about the property without sounding salesy

• How to position the open house as an event, not just a showing

This works whether you are a buyer agent or a listing agent.

Neighborhood Outreach That Still Works

Digital matters, but local still wins.

We cover:

• Smart ways to invite the neighborhood

• How to think about flyers and door knocking strategically

• Why nearby homeowners are some of your best long-term leads

This is about consistency, not awkward cold interactions.

Signage Strategy That Pulls People In

Signage is not just about quantity.

I walk through:

• Where signs actually matter

• How placement affects traffic

• Why fewer, smarter signs often outperform more

You want signs that guide people, not confuse them.

A Follow-Up System That Converts

This is where most agents drop the ball.

I show you:

• What to say after the open house

• How to follow up without sounding pushy

• How to turn visitors into conversations and future clients

An open house without follow-up is just a long Sunday.

Who This Class Is For

This class is built for:

• New agents who want a repeatable system

• Experienced agents who want better results

• Listing agents who want more exposure

• Buyer agents who want more face-to-face conversations

If you want open houses to actually contribute to your business, this is for you.

Class Details

Maximize Your Open House Traffic: Digital and Traditional Marketing Tactics📅 Tuesday, May 5📍 Guide Real Estate

I walk through everything step by step so you can take this and implement it immediately.

Want the Full List of Upcoming Classes?

I teach a lot of classes like this throughout the year covering marketing systems, social media, AI, events, and real ways to grow a real estate business.

Comment CLASS and I’ll DM you the link to my full list of upcoming classes.

Questions? Reach out anytime. I’m always happy to walk you through what’s working and help you tighten up your systems.