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How to Turn Every Class Into Endless Social Media Content

  • Writer: Jerad Larkin
    Jerad Larkin
  • Oct 5
  • 2 min read

Any class I teach, I film it. Doesn’t matter if it’s one person or a hundred.

Here’s the deal: your content is already sitting inside every class, workshop, or event you do. The problem? Most Realtors never repurpose it. That’s leaving a mountain of content on the table.


The solution? Use a tool like Opus Pro (also called Opus Clip). Upload your long-form video (class, podcast, training), and the AI automatically chops it into short, shareable clips. It edits, adds captions, and even throws in B-roll for you.

In other words, your teaching moments instantly turn into endless social content.

Why Film Every Class You Teach?

If you’re already taking the time to educate clients or agents, that’s gold. Most people think they need to come up with fresh ideas every day to stay consistent online. Not true.

  • One class = 20+ short clips

  • One workshop = weeks of content

  • One event = endless reels & posts

All it takes is hitting record.


Meet Your New Best Friend: Opus Pro

Here’s why I like Opus Pro for real estate content:

  • Automatic editing - Cuts down your video into bite-sized clips (perfect for Instagram, TikTok, YouTube Shorts, LinkedIn).

  • Captions added - You don’t need to spend time typing or syncing.

  • B-roll & transitions - AI handles the polish so your video looks professional.

  • Shareable formats - Square, vertical, or horizontal so you can post anywhere.

Imagine turning your one-hour buyer workshop into 15 different reels that market you 24/7. That’s leverage.


Examples for Real Estate Pros

  • Teaching first-time homebuyers? Chop the full class into quick clips answering their most common questions.

  • Running a CE class? Share short tips that position you as an expert.

  • Hosting a seller seminar? Create reels with seller-specific advice that builds trust before you even meet.

Instead of telling people you’re the expert, your content will show it.


The Best Part? You Don’t Have to Be Perfect

Don’t worry if your class isn’t polished or if you stumble on a few words. Opus Pro can edit around it, and honestly-people connect more with real than with “perfect.”

What matters is capturing your knowledge in the moment. The editing software will take care of the rest.


Every Realtor I know is busy. You don’t have time to reinvent the wheel every week. But if you’re already teaching, speaking, or hosting events, you’re sitting on a content goldmine.


Start filming everything you do. Then let tools like Opus Pro handle the editing and repurposing.

That one class could keep your social media active for weeks.

Learn how to repurpose your real estate classes into endless social media content using tools like Opus Pro. Turn one workshop into weeks of videos, reels, and posts that grow your brand.

Questions? Contact:

Want more real estate tools, resources, and marketing ideas?Subscribe at MileHighTitleGuy.com/subscribe for exclusive access and event invites.

📞 Jerad Larkin – 303.630.9430

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Jerad Larkin, Chicago Title Logo

The information on this website is for general informational and educational purposes only. All content reflects my personal opinions and industry experience, including insights related to real estate, marketing, and title insurance. Nothing on this site should be interpreted as legal, financial, or tax advice, nor does it replace guidance from qualified professionals. Real estate laws, title insurance regulations, and market conditions change frequently. Although every effort is made to ensure accuracy, Chicago Title and Jerad Larkin make no guarantees and assume no responsibility for errors, omissions, or outcomes resulting from the use of this website or any linked resources. Users should independently verify all information before making decisions.

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