How Real Estate Agents Are Using AI and Tech Tools to Work Smarter in 2025
- Jerad Larkin
- Aug 13
- 2 min read
Let’s face it - real estate isn’t slowing down. If anything, it’s speeding up.
And if you're still trying to manually juggle client follow-ups, market research, social media content, and prospecting? You’re probably burning out.
But here’s the good news: you don’t have to do it all alone anymore.
With the right tools, systems, and tech - especially AI - you can take back control of your time and elevate the way you work.
That’s exactly what I teach in my AI + Tech for Real Estate Agents class. And in this blog post, I’m giving you a sneak peek at what agents are learning (and loving).
Save Hours Every Week Using AI
One of the biggest lightbulb moments for agents in my class is realizing just how much of their day can be simplified with AI tools like ChatGPT and Canva’s Magic Studio.
Agents are now using AI to:
Write listing descriptions
Generate social media captions
Draft blog posts and emails
Create follow-up texts for leads
Brainstorm video scripts and content ideas
Imagine saving 5 - 10 hours a week just by delegating this to AI - sacrificing quality or creativity.
Leverage Data to Look Like a Pro
Your clients expect you to know the market better than they do.
We show you how to:
Use MLS data + AI to generate smart CMA reports
Create polished, easy-to-read market updates
Use tools like Gamma.app and Canva to visualize stats
Use AI to summarize data into client-friendly content
Data-backed insights not only help you close more listings - they build trust with buyers and sellers faster.
Automate Social Media and Client Touchpoints
Consistency is key in real estate marketing. But it’s also the hardest thing to maintain when you’re busy.
In our AI + Tech workshop, I teach agents how to:
Create 30+ days of social posts in under an hour
Use automation tools like Zapier to follow up with leads
Set up email and text sequences for open houses, birthdays, and drip campaigns
Schedule out content across Instagram, Facebook, LinkedIn, and more
Create Better Content, Faster
Video marketing is no longer optional. It’s essential.
But most agents don’t post because they feel stuck on:
What to say
How to edit
When to post
We solve all three by showing you:
How to use AI to write video scripts and hooks
Easy video editing tools like CapCut and Canva
Scheduling strategies for Reels, Shorts, and TikTok
Repurposing content across platforms with Repurpose.io
Ready to Work Smarter - Not Harder?
If you're tired of spinning your wheels and want to grow your business without working 24/7, this class is for you.
I created this workshop to show agents how to implement AI, automation, and tech in simple, actionable ways that save time and get results.
Sign up for an upcoming session here: https://bit.ly/denverclasses
Whether you’re tech-savvy or just starting out, you’ll leave with tools you can use the same day to simplify your workflow and show up like a pro.
Questions? Contact:
Jerad Larkin
📞 303.630.9430
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